GDAIS can help you build an effective student recruitment program by providing any or all of the following services:

Program Assessments
GDA Integrated Services' involvement with a college frequently starts with an assessment of one or more aspects
of the institution's marketing, recruitment, public relations, retention or research programs.

• Institution-Wide Student Recruitment
• Enrollment Growth Feasibility and Advisability Study
• Admissions Operations
• Financial Aid
• “Hybrid” Development Program
• Retention Strategies
• Public Relations
• Publications
• Websites
• Print and Electronic Communications
• Data Management

Creative Services

• Branding/Positioning
• Electronic Communications
• Website Design
• Print Publications
• Audio/Video Production

Direct Communication

• Direct Mail
• Broadcast E-mail
• Telerecruiting
• Dialog
• Snapplication (Recruitment and Retention Application)

Consulting/Counseling/Mentoring
GDA Integrated Services offers consulting services for virtually every aspect of higher education marketing, admissions, recruitment, retention and public relations. We design a program to meet your specifications, ranging from a one-day staff development workshop to an extended counseling relationship over the course of several years. We have no interest in locking you into a long-term contract or a standard package of services. We simply provide customized assistance for as long as it is needed.

• Student Recruitment and Admissions
• Traditional and Non-traditional Students
• Full-time and Part-time Students
• Undergraduate, Graduate and Professional Schools
• International Students
• Prospect Management Training
• Direct mail, Broadcast E-mail and Other Communications Strategies
• Financial Aid
• Admissions Software and Data Management
• Creative Services
• Web Design
• Strategic Planning
• Public Relations
• Market Research
• Retention Strategies

Financial Aid

• Packaging Strategies
• Leveraging Matrix

Public Relations

• 1-to-10 Visibility and Image Enhancement Campaign
• Guaranteed Visibility
• Target Cities
• Environmental Scanning
• Public Relations in Support of Development Campaigns

Research & Strategic Planning

• Quantitative Market Survey Research
• Survey Design
• Data Analysis
• Price/Quality Index
• Student Typologies
• National Normative Data
• Segmentation Analysis of Available Research
• Anec-Data Studies
• “Hybrid” Development Program
• Enrollment Growth Feasibility and Advisability Study